By Marc Purtell | Director, SEO
Today, we’re releasing a new eBook in our growing stable of Insights reports (read them all here). Titled, “10 Free, Must-Have SEO Tools,” the report outlines our top picks for the best free SEO tools and resources marketers can use to identify target keywords, audit and troubleshoot onsite SEO issues and gain competitive intelligence.
Below is a snippet of the many useful insights you’ll find inside the eBook. Download your free copy to find more.
Performance in organic search engine marketing requires an investment. Depending on the goals of a search engine optimization campaign, that investment can be quite substantial. Budget often must be allocated strategically in order to stretch it enough for success.
Part of the investment in any SEO campaign goes toward tools that help brands analyze data, strategize and track results. To do so, marketers need a bevy of tools and resources.
This is an area in which marketers can be frugal, if necessary. There are hundreds of great paid search marketing tools that will help generate a strong return from an SEO campaign. If budget must be used sparingly, however, there are ways around paying for high-end tools.
This report analyzes the best free tools marketers can use to track and measure the success of their SEO campaigns, troubleshoot problems, gain important competitive intelligence and plan for future SEO success.
- Using a free tool or combination of free tools can often eliminate the need to invest in a paid search marketing or SEO tool.
- SEO tools are important in selecting the right keywords to target in an SEO campaign.
- Troubleshooting on-site SEO issues becomes much easier with access to the right tools.
- Competitive intelligence tools can be a great asset for building a successful SEO strategy.