By Nicole Castro | Marketing Manager
In a recent article for Search Engine Watch, contributor Jennifer Slegg talks about how sites producing thin content with little to no value will have to answer to Google if they want to maintain successful search results. Various sites have started to receive warnings in their Google Webmaster Tools (GWT) account regarding non-original content. Marketers need to pay attention to both the quality and quantity of the content they create. Simply producing a prodigious amount of content in the hopes of ranking high for a particular search term won’t cut it. The search engines are catching on. Your brand needs lots of great, high-quality content in order to compete.