Editor’s note: “Around the MediaWhiz Nation” is a regular editorial series in which MediaWhiz employees discuss the intricacies of their work.
Recently, I sat down with Fiona McGovern, an account executive in MediaWhiz’s SEO division, and learned more about her life both within and outside of MediaWhiz’s downtown New York City walls. We talked about her interest in travel, including her trip to Iceland last summer!
Sultan Riaz: If you had to explain your job description in one tweet, what would it be? Fiona McGovern: I help clients improve their presence on the Internet.
SR: How do you commute to work? FM: I live in North Jersey, so I commute into Penn station and take the 2 or 3 train downtown. Also, in the summer I have the option to take the ferry into work.
SR: What is the first thing you like to do (work related) when you get in the office? FM: The first thing I like to do is check my schedule for the day. This way I can map out what I need to get done. Doing so helps me highlight the important tasks of the day and knock those out first. I also respond to emails that I may have received the night before or in the morning prior to arriving at the office.
SR: What is one thing you could not be without during your typical workday? FM: There are probably two things: espresso and my cell phone. If I ever step away from my desk I don’t want to miss any emails, so it’s important to have my cell phone with me so I can stay on top of everything at all times.(more…)
Editor’s note: “Around the MediaWhiz Nation” is a regular editorial series in which MediaWhiz employees from across the country discuss the intricacies of their work.
Name: Maria Loreto Title: Media Planner Office: New York University: Pace University College Major: Marketing with a Concentration in Advertising
Prior to joining MediaWhiz full time in 2012 as a media planner you were an intern in the company’s Display Advertising unit. What attracted you most about the internship opportunity with MediaWhiz? I liked that the internship post looked like an actual job posting with real tasks and job responsibilities. Most importantly, though, I wanted to get into the digital marketing field. All of my previous internship experiences revolved around digital PR, which is something I didn’t want to pursue. The internship with MediaWhiz was an opportunity for me to get into the digital marketing field.
What was your first day like at MediaWhiz? It was great! Usually when you come in on the first day [of an internship] there is nothing for you to do, but our previous display media strategist booked a conference room and gave me a three-hour class on display advertising, MediaWhiz and Hyper Marketing Inc. He also trained me on Mediaplex MOJO, which is our ad server. That training served me well because that is what I use every day; it’s my bread and butter.
What type of goals did you set for yourself before starting the internship? When I came in for the interview I realized how little I knew about display advertising. So, one of my goals was to learn as much as possible about display advertising.
Do you believe your goals have been met? Definitely. I started at MediaWhiz as an intern and now I manage my own display campaigns as a full-time employee.
How was the school-work balance for you? It actually wasn’t bad. I had multiple internships throughout college, but this one was different because I took it in the summer right after I graduated, so that allowed me to join MediaWhiz as more than a normal college-based intern.
What do you feel was the best thing about the MediaWhiz internship? The training. The training I received during was exceptional. It was exceptional enough for there to be no problem when I started as a full-time employee.
Would you recommend this internship to someone who was in the same major as you? I was a marketing major, which can be pretty broad. Most people want to get into marketing and PR, but if you’re interested in digital marketing I would definitely recommend an internship at MediaWhiz.