MediaWhiz Teams With Cake Marketing To Streamline Affiliate Partnerships
Jointly Built API Streamlines Performance Marketing
New York, NY – May 16, 2011: MediaWhiz, a leading online performance marketing agency, today announced a strategic partnership with Cake Marketing, a leading scalable SaaS (Software-as-a-Service) platform. This new relationship will enable MediaWhiz’s Monetizeit Affiliate Network to deliver Advertiser campaigns in real time to users of Cake’s affiliate tracking platform via a few simple clicks – saving publishers time and money. As the leading provider of cross-channel performance marketing solutions, MediaWhiz made Advertisers and Affiliates more efficient in distributing marketing campaigns by integrating with Cake Marketing’s best of breed platform. Cake’s all-inclusive suite of management services for online marketing campaigns, from tracking and reporting to lead distribution, empowers advertisers and publishers with a scalable and seamless solution.
“MediaWhiz is committed to offering our advertisers and affiliates a well-targeted and easily optimized media buying strategy to drive quality traffic to their sites, connecting their acquisition campaigns with the audiences they care about most,” said Peter Klein, GM of Monetizeit, the MediaWhiz Affiliate Network. “With millions of monthly conversions across the Monetizeit network, it is important that we provide best-of-breed solutions for our advertisers and publishers. Cake Marketing’s platform offers high end features from tracking and reporting to lead distribution that will help maximize ROI for everyone.”
“We are thrilled to help Monetizeit, MediaWhiz’s Affiliate Network, connect advertisers and publishers with highly coveted in-market audiences,” said Jeff McCollum, Chief Revenue Officer and President of Cake Marketing. “The online advertising industry is experiencing a fundamental shift to performance-based solutions as advertisers demand measurable returns on investment for their campaigns. We feel MediaWhiz’s choice of Cake Marketing confirms our position as the premier advertising management solution for online publishers and websites.”
Founded in 2001, MediaWhiz has rapidly become a leading online performance marketing agency that helps clients acquire customers more profitably. Utilizing their Program of Continuous Improvement, a consultative process which continually analyzes and optimizes each aspect of a marketing campaign, MediaWhiz combines expertise in all forms of online performance marketing (Affiliate, Search, Social, Display, Email and Data Acquisition) with proprietary delivery and analytic technologies to drive greater effectiveness and efficiency for a broad range of leading advertisers such as American Laser Skincare, CarpetONE, Discover, and Nielsen. MediaWhiz was recently recognized as the 6th largest US. Search-Marketing Agency by Advertising Age’s Agency Ranking Report. For more information, visit www.mediawhiz.com.
About Cake Marketing / Accelerize New Media, Inc.
Accelerize New Media, Inc. (OTCBB: ACLZ) is a multifaceted online marketing services company specializing in the development of performance-based marketing programs and related software solutions for businesses interested in expanding their online advertising presence. The company owns and operates Cake Marketing, a highly scalable SaaS (Software-as-a-Service) platform providing a comprehensive and complete online tracking solution for advertisers – from acquisition through conversion. Cake Marketing provides easy-to-use wizards and real time reporting guide users through every step of managing and optimizing campaigns. For more information and a demo visit www.cakemarketing.com.