MediaWhiz Launches Strategic Marketing Initiative, Appoints Ayme Yaiser as Department Vice President
Yaiser to design and lead corporate communication strategies for the online performance agency
New York, December 13th, 2010 – In an effort to strengthen its strategic marketing processes, MediaWhiz is excited to announce that corporate communications veteran Ayme Yaiser has joined the company as Vice President of Marketing and Public Relations. Yaiser will be charged with providing strategic communications solutions both internally and externally.
“We are excited to have Ayme, a seasoned marketing executive, join our management team.” said MediaWhiz CEO Jonathan Shapiro. “We look forward to her leading the charge of making MediaWhiz one of the best known online performance marketing agencies.”
Yaiser brings fourteen years of strategic marketing experience to MediaWhiz having served as Vice President of Corporate Communications for Internet Broadcasting Systems and Director of Communications for AOL. She is also Managing Director of Yaiser Consulting Group.
Yaiser began her career in traditional marketing as a National Marketing and Communications Senior Associate with Pricewaterhousecoopers LLC before moving on to digital marketing ventures.
Yaiser graduated with a BA in Economics and Financial Management from Catholic University and went on to earn a Masters of Business Administration from Columbia University Business School.