It’s the most wonderful time of the year! Why? Because Social Media Week is almost here! This year, MediaWhiz is partnering with its sister agency, Ryan Partnership, to host a Social Media Week panel in Chicago.
Titled, “What the ‘Social Media Hype Cycle’ Means for Brands,” MediaWhiz and Ryan Partnership’s Social Media Week session will explore how the social media hype cycle is impacting social media marketing, social commerce and social advertising. Panelists will use the hype cycle model to demystify social media marketing and explain what is needed to deliver measurable value to brands.
Following this lively session, you’ll walk away with a better understanding of how the hype surrounding social media impacts brand marketing and what you can do to generate measurable value from your social media marketing spend.
What: MediaWhiz and Ryan Partnership Present … What the ‘Social Media Hype Cycle’ Means for Brands
Steve Goldner (@SocialSteve), Senior Director, Social Media Marketing, MediaWhiz and Ryan Partnership
E.J. Schultz (@ejschultz3), Reporter, Advertising Age
Autumn McReynolds (@AutumnMcRey), Content Strategist and Community Manager, TalentMinded
When: 8–9:15 a.m. CDT, Friday, Sept. 28, 2012
Where: Tribune Tower — Huron Room
435 N. Michigan Avenue
Chicago, IL 60611
If you have any questions, please contact Keith Trivitt, director of marketing and communications, MediaWhiz.