We are excited to announce that Ken Jerome has been appointed to the position of Vice President of White Delivery ESP (Email Service Provider), a new offering scheduled to launch in the second half of 2007. Mr. Jerome will be based in the Plantation, Fla. office of WhiteDelivery, the email marketing division of MediaWhiz.
WhiteDelivery ESP will provide MediaWhiz’s current and future clients with a comprehensive package of self serve email delivery applications, including such advanced features as behavioral targeting, auto-responders, email confirmation, delivery monitoring, and real-time reporting.
“Ken is an important addition to our company. His knowledge and experience in the email industry will be particularly valuable as we work to develop and launch our new WhiteDelivery ESP offering,” stated Yannick Tessier, Co-President, MediaWhiz.
Mr. Jerome has over 20 years of interactive marketing and multimedia technology management and development experience for Fortune 100 clients. He was most recently Vice President of Client Services and Operations for SubscriberMail, an email service provider specializing in the delivery of permission-based email marketing campaigns. Before that, Mr. Jerome was Vice President of Interactive Multimedia for DCI Marketing, a $300 million firm specializing in POP/POS permanent fixture displays. He was also VP of Operations for Peak Image Communications for over 10 years.