Leadership

As chief operating officer of Hyper Marketing Inc. (HMI), Tom Lanzetta brings 20-plus years of financial and operational experience to his role overseeing HMI’s operations. He works with the executive-management team to set strategic goals for the business and ensure the Partnership is efficiently operating on a path toward achieving those goals. Through that oversight, Lanzetta oversees the collaboration of and, where appropriate, the integration, of HMI’s agency network. Previously, he served as chief operating officer and chief financial offericer of MediaWhiz and was responsible for strategy implementation, financial operations, investor relations and accounting functions.

Prior to joining MediaWhiz in December 2006, Lanzetta spent nearly a decade at Agency.com (formerly Nasdaq: ACOM), a full-service interactive agency. At Agency.com he was aggressively promoted, spending his final years with the company as its COO. In that role, Lanzetta managed operations for Agency.com’s six worldwide offices and 500 employees. He also led a turnaround strategy that saw Agency.com bounce back from the dot-com crash of 2001, evidenced by the company regaining profitability and industry recognition. Prior to Agency.com, he was chief financial officer of Spiral Media, a startup boutique/interactive agency based in New York City.

Lanzetta holds a BBA in accounting from Baruch College. He began his career in public accounting and earned his CPA certification in 1991.