In his role as vice president of strategic planning and media integration at MediaWhiz, a Matomy Media Group company, Emil Panzarino directs the agency’s client services function. He oversees MediaWhiz’s Account Services and New Verticals divisions, as well as its Full Service Lead Program (FSLP). In that role, he ensures that all aspects of clients’ campaigns are met, including the ad operations and creative departments that support those businesses.
Panzarino joined MediaWhiz from Reprise Media, where he led a 30-member client services team across paid search, social media, SEO and display advertising. Prior to Reprise Media, he held management-level positions at interactive online media and advertising agencies Greater Than One Inc. and Global Ad Sales Inc. At Greater Than One, he managed a number of client teams, including those working across SEM, display, paid search and strategy for Eli Lily, GSK, Pfizer, among other brands.
Panzarino earned a bachelor of science degree from New York University.