Editor’s note: “A Day In the Life” is a regular editorial series in which MediaWhiz employees discuss their work and lives and how the two interact
Recently, I spoke with Bryan Scheiner, client services account manager at MediaWhiz, to discuss his life as an SEO expert by day and a music blogger by night. Bryan works with a number of MediaWhiz clients to help them develop and enhance their organic site traffic.
When he’s not working out of the MediaWhiz’s downtown New York City office, Bryan is busy with his hip-hop group WeatherPROOF, which most recently released its album “Dirty Naturals.” Away from the stage you can find him honing his blogging and SEO skills at TheBeeShine.com. There, Bryan has recorded more than 1,200 interviews with such artists as Redman, Questlove, 9th Wonder, DJ Premier, Pete Rock and more.
Watch the below video to learn more about Bryan and how MediaWhiz has helped propel his SEO career and his passion as a music blogger.
Mike Sisto joined MediaWhiz a little over three years ago. In that time, the director of performance marketing sales has seen the company grow from a mid-level agency to North America’s leading performance marketing agency that has a global footprint as part of Matomy Media Group.
Recently, we sat down with Mike and discussed what he enjoys most about working at MediaWhiz, how the agency has helped foster his career growth and what it’s like working in the heart of the online marketing universe in MediaWhiz’s New York City headquarters.
You can watch all MediaWhiz related videos on our YouTube channel (click here).
Editor’s note: “Around the MediaWhiz Nation” is a regular editorial series in which MediaWhiz employees discuss the intricacies of their work.
The internship experience at the MediaWhiz’s New York office has helped students develop their skills in their respective fields. This month I sat down with Chelsea Birns, Art Studio and Communications major from NYU. She discusses her experience as an intern in the Art Department and how MediaWhiz experts, Giles McGrath & Trevor Ashley, helped her sharpen her graphic designing skills.
Name: Chelsea Birns Title: Intern, Art Department Location: New York City
Sultan Riaz: What was your first day like at MediaWhiz?
Chelsea Birns: My first day was really great! Giles, creative director, and Trevor, art director, both were very helpful in getting me setup for the internship. They gave me an overview of what they were working on along with what I would be working throughout the internship. I jumped right into it and worked on different projects with advertising, newsletters, and email letters.
SR: What goals did you set for yourself before joining MediaWhiz as an intern?
CB: I came in with the goal to improve my Photoshop and Adobe suite skills because that is what will help me in the long run. Working on my portfolio was another goal I set for myself because when I apply to a job I want to show the work I have done within the field. Eventually, I would like to get
Gile’s and Trevor’s advice on creating a new website. (more…)
Editor’s note: “Around the MediaWhiz Nation” is a regular editorial series in which MediaWhiz employees from across the country discuss the intricacies of their work.
Name: Maria Loreto Title: Media Planner Office: New York University: Pace University College Major: Marketing with a Concentration in Advertising
Prior to joining MediaWhiz full time in 2012 as a media planner you were an intern in the company’s Display Advertising unit. What attracted you most about the internship opportunity with MediaWhiz? I liked that the internship post looked like an actual job posting with real tasks and job responsibilities. Most importantly, though, I wanted to get into the digital marketing field. All of my previous internship experiences revolved around digital PR, which is something I didn’t want to pursue. The internship with MediaWhiz was an opportunity for me to get into the digital marketing field.
What was your first day like at MediaWhiz? It was great! Usually when you come in on the first day [of an internship] there is nothing for you to do, but our previous display media strategist booked a conference room and gave me a three-hour class on display advertising, MediaWhiz and Hyper Marketing Inc. He also trained me on Mediaplex MOJO, which is our ad server. That training served me well because that is what I use every day; it’s my bread and butter.
What type of goals did you set for yourself before starting the internship? When I came in for the interview I realized how little I knew about display advertising. So, one of my goals was to learn as much as possible about display advertising.
Do you believe your goals have been met? Definitely. I started at MediaWhiz as an intern and now I manage my own display campaigns as a full-time employee.
How was the school-work balance for you? It actually wasn’t bad. I had multiple internships throughout college, but this one was different because I took it in the summer right after I graduated, so that allowed me to join MediaWhiz as more than a normal college-based intern.
What do you feel was the best thing about the MediaWhiz internship? The training. The training I received during was exceptional. It was exceptional enough for there to be no problem when I started as a full-time employee.
Would you recommend this internship to someone who was in the same major as you? I was a marketing major, which can be pretty broad. Most people want to get into marketing and PR, but if you’re interested in digital marketing I would definitely recommend an internship at MediaWhiz.
Editor’s note: “A Day In the Life” is a regular editorial series in which MediaWhiz employees discuss their work and lives and how the two interact.
Name: Ori Carmel
Title: Vice President of Performance Strategy
If you had to explain your job description in one tweet, what would it be? Build mechanisms that are sophisticated and advanced. Provide quality services and quality leads to companies. Make real money.
How do you commute to work on a daily basis? I take the 1 train from the Upper West Side. I try switch to the 3 train when it comes across [the platform]. The commute usually takes about 30-35 minutes.
What is the first thing you like to do when you get in the office? Get coffee!
What is the first thing you like to do (work related) when you get in the office? I usually check my email first to see if there is anything urgent from the night before. We have people who are working on the West Coast, so a lot of times there are urgent things coming from those offices. Otherwise, I check emails to start the workday. (more…)