Ever since blogging has gained in popularity people have debated about the optimal number of posts you should be posting. There are those that say if you post too little you will lose your readers and those that say if you post too much you will overwhelm them and also lose your readers. Is there a magic number of posts you should be writing everyday?
I have a completely different take on it, and I’m not necessarily saying I’m right because there are so many factors for a blogger to consider. But the way I see it is that the most important thing is that you’re consistent. I believe that once you set the expectations for your readers, you need to be consistent.
If your blog readers are used to you only posting once a week then I don’t think you will lose any subscribers by not blogging enough. On the other hand if you write five blog posts per day and then all of the sudden cut back to a couple posts per week it is more likely that you will start to lose your audience.
So instead of worrying about finding the magic number of posts to write just be consistent and give your readers what they have grown to expect.