Thought Leadership
MediaWhiz’s leaders are continually sought after as resources for opinions, advice and expertise, based on our deep understanding of industry trends, the needs of our customers, and the broader marketplace in which we operate.
DMConfidential: How Marketers Should Create Email Marketing Messages (Part 2)
By Daryl Colwell, vice president of business development, who tells DMConfidential that marketers should personalize email marketing messages in order to capture consumers' attention.
December 29, 2012
Search Engine Journal: Conversion Conference Recap From a First-time Attendee
By A profile of MediaWhiz's Jeremy Leonard, who gave a presentation on paths to lead-gen conversion at the 2012 Conversion Conference. , Search Engine Journal
December 21, 2012
MediaPost: What Performance Marketers Need To Take Care of Before 2013 [Op-Ed]
By Peter Klein, SVP of media services, who offers his tips in MediaPost for how performance marketers can have a successful end to 2012 and get a start on 2013.
December 21, 2012
DMConfidential: How Marketers Should Create Email Marketing Messages
By Daryl Colwell, VP of business development, who tells DMConfidential that the key to successful email marketing creative is to send consumers appropriate offers.
December 17, 2012
MediaPost: Tips on Optimizing Search Content for 2013
By Laurie Sullivan of MediaPost
December 12, 2012
Search Engine Journal: Resurrection After a Google Manual Review [Op-Ed]
By Marc Purtell, Director of SEO, who writes in Search Engine Journal about steps search marketers can take to restore their brand after a Google Manual Review.
December 12, 2012
Medill News Service: Google: The Disrupter, Disrupted
By Marc Purtell, Director of SEO, who tells Medill News Service that consumers prefer organic search engine listings because they trust them more.
December 12, 2012
DMConfidential: Performance Marketing in 2013: Media Channels [Op-Ed]
By Peter Klein, senior vice president of media services, who offers his predictions in DMConfidential for performance marketing media channels in 2013.
December 10, 2012
DMConfidential: Best Practices for Holiday Lead-Generation Marketing
By Daryl Colwell, vice president of business development, who shares with DMConfidential his tips for how marketers can generate leads during the busy holiday shopping season.
December 10, 2012
