Ever since blogging has gained in popularity people have debated about the optimal number of posts you should be posting. There are those that say if you post too little you will lose your readers and those that say if you post too much you will overwhelm them and also lose your readers. Is there a magic number of posts you should be writing everyday?
I have a completely different take on it, and I’m not necessarily saying I’m right because there are so many factors for a blogger to consider. But the way I see it is that the most important thing is that you’re consistent. I believe that once you set the expectations for your readers, you need to be consistent.
If your blog readers are used to you only posting once a week then I don’t think you will lose any subscribers by not blogging enough. On the other hand if you write five blog posts per day and then all of the sudden cut back to a couple posts per week it is more likely that you will start to lose your audience.
So instead of worrying about finding the magic number of posts to write just be consistent and give your readers what they have grown to expect.
Michael Gray from Wolf Howl had an interesting post about what time of day do you post to your blog. One thing that I like to keep in mind when posting is that readers probably have hundreds of options in their feed reader, but the amount of blog posts in their reader decreases over weekends drastically. So if you start posting on the weekends, there is a good chance that you will start gaining new readers because when they can’t find anything else that’s interesting to read they will at least be able to read your blog post.
Keep your posting schedule the same for a few weeks but also start posting on the weekends. Do this for a month and you should see good growth from it.
Readers, we are excited to announce the launch of AuctionAds! This is a joint venture between ShoeMoney Media and MediaWhiz (TLA’s parent company). AuctionAds is a simple to use, creative implementation of Ebay’s affiliate program. You can see a live example of these ads on the left margin of this blog.
AuctionAds also allows website owners to make more money than going direct to Ebay’s program because we will be leveraging our scale against Ebay’s tiered payout system. We also have baked an affiliate program right into the ads so if anyone clicks on your “Ads By AuctionAds” link on your ads and signs up, you stand to make a percentage of their revenues. Try AuctionAds out and let me know below what you think, thx!
ShoeMoneyMedia Group Inc. and MediaWhiz Holdings are proud to announce the launch of AuctionAds. AuctionAds provides publishers a new way to monetize their traffic by using the eBay affilaite program.
Why use AuctionAds? – AuctionAds is a one stop shop for international and domestic website owners. AuctionAds provides a very simple way to let webmasters tap into the extremely lucrative eBay affiliate program without needing any programing skills. Its really as simple as copy and paste.
What is the revenue split with publishers? – AuctionAds is purely focused on growth and because of that we are paying out 100% of revenue to our publishers. We are well funded and are not concerned with making a profit in initial stages. In the future we will evaluate and possibly make some changes. The goal of course is to provide the user with the most profitable solution and have a profitable company at the same time. Fortunately, that is possible. As AuctionAds grows so does our volume and ability to leverage higher payouts.
Readers, Loren Feldman from 1938media.com put together this new TLA Advertiser video for us:
Special thanks to Kris Jones of PepperJam Search and Michael Gray, aka GrayWolf for taking time to get filmed!
Idea: If you are a TLA Affiliate you are more than welcome to embed this video in a post and link below it to our $100 in Free Text Link Ads starter kit page like this:
LBB Readers, a very talented group of search marketers has just announced SeoClass which will be a series of hands on seo workshops to be held in NYC. Michael Gray just announced details of the workshops on his blog here. The class is put on by a great group of folks including: Jeremy Schoemaker, Rae Hoffman, Todd Malicoat, Greg Niland, and Michael Gray.
I think these smaller workshops are the best settings for site owners to get great instruction and the rare opportunity to ask specific questions about their unique site situation which is key. I am also looking forward to catching up with these guys now that TLA is out in NYC! Get more information on SeoClass here.
Darren Rowse from ProBlogger posted a great list of 34 reasons why people unsubscribe from your blog. Darren asked his readers their thoughts on why they unsubscribe from blogs, over 109 people commented and Darren classified all the responses and posted the data.
There are definitely some really interesting reasons why people will unsubscribe from a blog. If you’re a blogger, I would consider reading this post and then reading it again to make sure that you’re not losing your audience for any of these reasons.
We all spend so much effort building an audience that it’s critical we lose as few readers as possible. Similar to the business saying where it’s cheaper to keep existing customers rather than finding new ones.
